Multi-club ownership organization Bay Collective has reached an agreement to acquire a majority stake in Sunderland Women.
Already the majority owner of American club Bay FC, the organization is led by former Football Association director Kay Cossington.
Sunderland will be invested in infrastructure, academy improvements and building the staff and player pool with the “aim of increasing sustainability”.
Sunderland currently sit eighth in the Women’s Super League 2 with two games remaining in the season.
They have a history of producing some of England’s most successful footballers, including former captain Steph Houghton and European champions Jill Scott, Beth Mead and Lucy Bronze.
“We couldn’t be more excited to partner with Sunderland AFC and write the next chapter for Sunderland Women, a club with such a proud history and strong identity,” Cossington said.
“We are committed to respecting the DNA and heritage of Sunderland Women, protecting what makes this club and community so special, and supporting the players, staff and academy with cutting-edge resources, infrastructure and training models tailored to the unique needs of female athletes.
“This is a long-term partnership, and our ambition is to strengthen Sunderland Women’s relationship with fans and partners while creating a platform for continued success at the highest levels of the women’s game.”
